Glossary
What is E-E-A-T?
E-E-A-T stands for Experience, Expertise, Authoritativeness, and Trustworthiness – Google’s quality framework.
E-E-A-T evaluates experience, expertise, authority, and trust. For YMYL topics (health, finance, safety), sources, authorship, and verifiable claims are critical. For SEO and GEO, credibility is both a ranking and citation factor.
Related terms
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